Privacy Notice

1. Introduction

This document explains how MeaningfulCX GmbH (“we” or “us”) uses information relating to you.

2. What Information We Collect and Why

The types of personal data we collect depends on your relationship with us:

If you are an Interview respondent, the entity sending you the Interview is responsible for the collection and use of information you submit via our platform.

However, we collect certain information about how you use our site and services for the purpose of improving our products and services. This includes data on user journeys and cookie data, which we use in our legitimate interest to enhance our offerings.

If you are our customer, we collect the following information to provide the products and services, which is necessary to deliver the services or in our legitimate interests:

• Name and contact details
• Payment information
• Information about how you use the services (including user journeys and cookie data)

With your consent, we also use your personal information for marketing purposes. You can opt out at any time by contacting us.

3. Cookies and Tracking Technologies

We use cookies and other tracking technologies, such as tracking pixels from companies like Google, to track the effectiveness of our marketing campaigns and to enhance your user experience. These technologies help us understand how our website is used and measure the impact of our marketing efforts. You can manage your cookie preferences through your browser settings.

4. Legal Obligations and Fraud Prevention

We also collect and process information relating to Interview respondents, customers, and other third parties for the purpose of complying with our legal obligations and to prevent and identify crime or fraud, which is in our legitimate interest.

5. Data Retention

We will keep your information for as long as you’re a customer and for a reasonable period after you stop being a customer.

6. Data Sharing

We may share your information with third party service providers (such as cloud service providers or in-country partners). In such cases, we will implement adequate contractual safeguards to protect your information.

7. Your Data Protection Rights

Under data protection law, you have rights including:

• Your right of access
• Your right to rectification
• Your right to erasure
• Your right to restriction of processing
• Your right to object to processing
• Your right to data portability
• Your right to withdraw consent

To make a data protection rights request:

If you are a respondent: please contact the entity sending the Interview.

If you are our customer: please contact us at contact@meaningful.app.

8. Complaints

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice. If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to your local data protection authority.